Ivory Soap That Sank

Posted By Staff

Date: December 26th, 2016

ivoryFor over 100 years, Procter & Gamble has marketed Ivory Soap with the slogan, “It floats.”

According to legend, the discovery of how to make the soap float (and that consumers would find this desirable) was an accident.

Supposedly a workman left the soap mixing machine on for an extra half hour, thereby mixing more air into a batch, making the resulting bars buoyant.

But in 2004 evidence was unearthed indicating that the discovery wasn’t actually accidental.

However, over the years there have been a few cases reported of rogue bars of Ivory Soap that refused to float.  More

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